Artist Center

GMA Talent Development and Management Department (formerly GMA Artist Center) is home to around 200 talents to date, and has constantly proven its excellence in managing and developing its roster of talents. Because of its drive and perseverance, the department is constantly growing and getting stronger.
 
Since its inception, GMA-TDMD has made numerous names in the entertainment industry, as well as help artists become some of today's brightest stars. The department has also become remarkable in discovering and providing beautiful faces, personalities, singers, and dancers in the entertainment industry.
 
Having Ms. Ida R. Henares as its Vice President and Head, GMA-TDMD's established credibility continues to rise and take on more challenges in the show business.
 
 
The Talent Management Unit of GMA-TDMD has had its share of success as it focuses on the careers of its artists, giving importance in making its roster of young stars well-known. As the primary source of talents for the GMA Network and its subsidiaries, the Talent Management team has given its artists a good position in obtaining roles and projects in the network.  And as a competitive player in the advertising industry, the unit also takes care of its artists by acquiring endorsement deals for them. On top of this, the unit also works closely with the whole department in providing other projects for their talents—whether it be in acting, singing, dancing or hosting.
 
The Talent Management Unit works closely with casting directors for GMA Films, Regal Films, OctoArts Films, Canary Films and Seiko Films; the unit has also started to venture into the world of independent film-making. And because of this partnership, GMA has provided talents for some of the most successful and/or critically-acclaimed movies to come out of the local box-office. To name of a few:
 

• Si Agimat at si Enteng Kabisote
• Eternity
• Let the Love Begin
• Love Struck
• Moments of Love
• Mulawin The Movie
• My Bestfriend's Girlfriend
• The Promise
• Sabel
• Saving Sally
• Shake, Rattle, & Roll (franchise)
• Sigaw
• Sundo
• Till I Met You
• White House
• You To Me Are Everything

 
GMA-TDMD also has artists who are making waves in the music industry; La Diva, comprised of three golden-voiced ladies Jonalyn Viray, Aicelle Santos and Maricris Garcia, has achieved acclaim on their own—but together, they are an unstoppable powerhouse! Yasmien Kurdi and Frencheska Farr have both taken the commendation for being the Most Promising Female Singer for the Guillermo Music Awards in separate years. But it doesn't stop there. TDMD talent Mark Herras has also managed to release three successful dance albums for Universal Records!
 
With GMA-TDMD and its Talent Management unit, there will never be a shortage of projects for the department's stable of talents; may it be in film, music, advertising and other industries.
 
 
The GMA-TDMD Talent Development Unit has reached great heights since its first acting workshop back in 2004. The unit has since brought regard to GMA-TDMD and GMA Network as one of today's premier sources of credible and effective talent development programs. With the support of GMA Network, GMA-TDMD has provided the public, and its in-house talents, better training in enhancing their talents. The unit also gives the chance for individuals who have gone through its training courses, to tap into their potentials and produce short independent films for screening (and portfolio-building) purposes.
 
GMAAC Talent Development:
 

• Culminated the workshops with 4 full length Digital Films and 9 short films
• 565 Workshop Graduates (Potential for support roles and production talents)
• Provided exclusive seminars, trainings, and workshops for contract artists:
  • Theater Acting Workshop by the Cultural Center of the Philippines
  • Special Acting Workshop and Speech Development Training
  • Values Formation Seminars through GMA-HRD
  • Advance Acting Workshop with Therapy and Personality Development Workshops by Nanding Josef of the CCP

• Conducted specialized workshops for GMA Network shows “Encantadia” and “Ay! Robot” and 2 batches of Bb. Pilipinas candidates
• Had artists appear in CCP Theater Plays with free trainings
• Continuously conducting Acting, Film & TV Production Workshops
• Continuously conducting Singing and Dancing Workshops

 
 
GMA-TDMD Casting Unit is currently the “baby” amongst all units of the department. They plan to have the most dependable pool of talents, and be trustworthy to those who want to obtain artists for TV programs and commercial endorsements. The casting unit currently does this by presenting the available talents to the clients and talent coordinators of both the entertainment, and news and public affairs arms of GMA Network. They also conduct VTR’s and auditions for some of the programs, and their current database has more than 400 talents to date. The unit also currently facilitates a “Spot-a-face” campaign – another avenue in searching for fresh faces and potential talents.
 
One of the talents discovered by the unit is Krystal Reyes. She has since played lead roles in GMA TV Programs, “Mga Mata ni Angelita” as Angelita, “Bantatay” as Emily, and she will soon be seen on "Munting Heredera." She also appeared in the movie “Shake, Rattle, and Roll 2K5.”
 
 
The GMA-TDMD Events and Publicity unit has been keen in promoting GMA-TDMD artists with Mall tours, shows, campaigns, and the like. They have established relationships with external partners in Media for the assured publicity of GMA-TDMD artists, and Press Conferences and interviews with the artists are continuous. To date, there are over 100 magazine publications utilizing GMAAC Talents in covers and feature articles, plus the talents’ publicity in daily journals, tabloids, and broadsheets.  The unit is ceaseless to obtain a broader clientele for further exposure of the artists. They have also produced several premiere nights for the screening of Digital Films, and have also co-produced and supported concerts for GMA-TDMD Artists, Trade Launches, Sports Events, Charity Projects, Bazaars, Photo Exhibits, and Fans Days.
 
 
Besides all the progress, promotions, and achievements of GMA Talent Development and Management Department, they have also created several beneficial alliances with local and international entities, including the Olympics for the World Championships of Performing Arts. GMA-TDMD Artists Jonalyn Viray and Brenan Espartinez qualified for the Grand Finals; John Joven and Dex de Rosa were two of the other qualifiers and medalists. GMA-TDMD is also actively involved in charitable activities. Such advocacies are:
 

• Kapuso Foundation
• Philippine National Red Cross
• Haribon Foundation
• Aids Society of the Philippines, and DOH
• Avon’s Walk-For-A-Cause
• Feed the Hungry - a US based Charitable Foundation
• Gawad Kalinga

 
Ready to take on further challenges, the GMA Talent Development and Management Department is determined to create new opportunities for talents, aspirants, and future stars. They intend to maximize resources, knowledge, and information to ensure that they keep on being an unwavering bankable talent management & development institution locally.