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Brand loyalty boosts Toyota's PHL sales to record high


Toyota Motor Philippines Corp. (TMPC) on Thursday said sales reached a record 75,587 units last year, as brand loyalty coupled with strong demand for cars and commercial vehicles helped the company exceed its forecast.
 
Sales were up 16 percent from  65,396 units in 2012.
 
"This new sales milestone wouldn't have been possible if not for the trust and loyalty our customers have towards our brand,” said Michinobu Sugata, TMPC president.  
 
“These achievements are our main drivers to consistently find ways to serve our customers better with excellent products and services," he added. – VS, GMA News