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Angry Birds to star in particle physics board game

October 16, 2012 10:10am
After teaching gamers that physics can be fun, the Angry Birds may soon be doing the same thing for —yowza!— quantum physics.
 
Rovio Entertainment and CERN, the European Organization for Nuclear Research, are developing “fun learning experiences” to engage children with science, TechCrunch reported.
 
“Modern physics has been around for 100 years, but it’s still a mystery to many people. Working together with Rovio, we can teach kids quantum physics by making it fun and easy to understand,” TechCrunch quoted CERN’s Head of Education, Rolf Landua, as saying.
 
Landua spoke about the collaboration at the Frankfurt Book Fair where the Rovio launch took place.
 
He added this is "a great fit for both sides, combining physics and Angry Birds in a fun way."

Fun from CERN
 
"Rovio has a great platform, with a broad reach and highly engaged fans, which makes this collaboration very promising. With Rovio and Angry Birds Playground, we get a great channel to communicate what CERN does,” he added.
 
Peter Vesterbacka, Rovio Mighty Eagle and CMO, added that with Playground products, "kids can have fun and learn more about physics than they would’ve in the ‘old-fashioned’ style of learning.”
 
TechCrunch quoted Rovio as saying the collaboration will involve co-producing learning support materials with CERN, initially including books and a board game.
 
"More products will be added later, the company said," TechCrunch said.
 
New initiative
 
TechCrunch said this is part of Rovio's new initiative to use the power of Angry Birds as a brand to be a learning aid.
 
Rovio already started a learning program called "Angry Birds Playground" for children aged 3 to 8, based on the Finnish National Curriculum for kindergarten. — TJD, GMA News
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