March 14 2018
GMA Network Chief Marketing Officer (CMO) Lizelle G. Maralag was again named as one of the jury members in the 2018 APAC Effie Awards. Already on her third consecutive year as judge, Maralag (third from left) is the lone Philippine TV network representative to this year’s line-up of judges consisting of senior level executives with rich knowledge and expertise on various marketing disciplines from across the region. The Effie Awards is a prominent award-giving body widely recognized in the industry as the global standard of marketing effectiveness excellence and is organized by the Confederation of Asian Advertising Agency Associations (CAAAA) and Tenasia Group. Maralag, who joined GMA in 2010, has been responsible for driving growth and marketing innovation for the network leading it to become the Philippine network with the most number of local and global marketing awards to date.