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Heart Evangelista has scored big in attention at Paris Fashion Week's Womenswear Spring/Summer 2025 events.

The Global Fashion Icon has generated the highest celebrity-driven media impact value (MIV) at the recently concluded prestigious fashion event, according to reports.

Vogue Business reported that the Kapuso star is the top-performing celebrity in the Asia-Pacific region in terms of driving the most engagement at $10.6 million worth of media mileage, based on the end-of-season report by tech and social media analytics firm Launchmetrics.

Landing on the second spot is Thai actor and model Nattawin Wattanagitiphat, also known as "Apo," with $10.2 million in MIV, followed by Pia Wurtzbach with $7 million.

The report also noted how Filipino and Thai celebrities dominated the Paris Fashion Week.

For the first time, Filipino celebrities overtook South Korean stars in terms of celebrity impact as Filipino celebrities posted twice as much fashion week content as South Korean celebrities, with Heart posted 66 times this season in Paris. The Filipino style icon was present at this season's most coveted shows, including Louis Vuitton, Loewe, and Dior.

Vogue Business also mentioned in its report the other Filipino powerhouses such as Heart's fellow Sparkle artist, Michelle Dee, who's now among the Southeast Asian stars on the radar of luxury brands.

Heart's exhilarating journey behind the scenes at the Paris Fashion Week will be shown at her new reality show titled Heart World set to premiere on GMA this October.

Besides Heart, here are some of the other Filipino celebrities spotted at the Paris Fashion Week events: