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South Korean soloist IU surely captivated everyone in her latest music video "Shh..." on February 23.

Featuring a mysterious and dark concept, the video unveiled a story between characters of IU and Chinese actress Tang Wei who seemed to have a strange connection, with the mix of reincarnation or a doppelganger.

UAENAs, collective name for IU's fans, loved the unique music video as it gave a retro cinematic vibe, consisting of an interesting story line and narration by Korean singer Patti Kim.

Besides that, fans were also thrilled by IU's song as it featured artists Joe Wonsun and NewJeans' Hyein. The track was also created by well-known composers Lee Jong Hoon and Lee Chae Gyu.

"Shh.." is included in IU's newest released album The Winning, along with her other tracks "Holssi," "I stan U," and "Shopper."

In January 2024, she also dropped one of her album's tracks, "Love Wins All", featuring BTS's V in the music video.

The Winning is her most awaited sixth mini album, following her previous studio release Lilac and extended play Pieces, which was released last 2021.

Other than the album, the K-pop artist is also set to give fans another present as she will soon do a world tour concert, "H.E.R", that will kick off this March 2 in Seoul, South Korea.

As part of the concert stops, the Korean soloist will also visit the Philippines once again on June 1 at the Philippine Arena.