Heart Evangelista is the face of Korean skincare brand
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Showbiz News
In case you missed it, Heart Evangelista is the new endorser of Korean skincare brand Luxe Organix.
Queen of Creative Collaborations Heart Evangelista is not yet done snapping up endorsement deals, as she recently scored a new one and agreed to be the face of Korean skincare brand Luxe Organix.
Heart Evangelista is happy to be endorsing a brand that promotes self-care and self-worth. Photo by MICHAEL PAUNLAGUI
In case you didn't know, Luxe Organix has been in the Philippines since 2014. It has been producing skincare products formulated with plant-based ingredients that help budget-conscious beauty junkies achieve that "glass skin" effect.
Among the brand's popular products are its Miracle Toner, Soothing Gel, Aloe Vera Natural Soap, and Beauty Mists, which you might have seen already at health care and beauty care chain store Watsons.
Heart Evangelista's face will be seen on the packaging of the brand's new line of body scrubs, body creams, and cloud soaps.
In a previous report by GMANetwork.com, Heart shared the importance of self-care
"I think that for 2020, self-care is a must. And it shouldn't have to be expensive. It should be for everybody because this is the real richness: health.
"You really have to make time for yourself. Not just for your soul but to really have self-care. It'll go a long way and it will also feel good.”
She also pointed out that taking care of one's skin should not cost an arm and a leg.
"Minsan ang hirap din na kung gusto mo alagaan 'yung sarili mo, hindi naman kailangan na it'll cost you an arm and a leg.
"Although I will spend on self-care and skincare, I am also very practical with my money. You know, not just because it's expensive it'll work.”
Heart talks with the members of the media, including GMANetwork.com, to share her skincare routine. Photo by MICHAEL PAUNLAGUI
Present during Heart Evangelista's contract signing were Luxe Organix president Diane Yap and CEO Eugene Yap. Photo by MICHAEL PAUNLAGUI
Heart Evangelista talks about the importance of kindness and knowing self-worth
