Maine Mendoza is the newest face of Filipino lifestyle and clothing chain Bench.
By MARY LOUISE LIGUNAS
Maine Mendoza is the newest face of Filipino lifestyle and clothing chain Bench. The news was made official by the company’s founder Ben Chan through an Instagram post.
For the Chinese-Filipino businessman, adding the Yaya Dub actress to the star-studded lineup of his celebrity endorsers was a response to the customers’ wishes.
"It’s official! We listen to the clamoring crowd and so we heeded! The right time has come to announce that Maine Mendoza is part of the Bench roster!" he wrote.
He gave the actress-host a warm welcome and urged supporters to watch for what they've been cooking up.
"Welcome to the BENCH family! Watch out for our latest campaign coming up soon," he added.
Stars who endorse the brand include Solenn Heussaff, Marian Rivera, Carla Abellana, Tom Rodriguez and Dennis Trillo.