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Miguel Tanfelix is the newest ambassador of an international fashion brand

By Cara Emmeline Garcia
Published August 4, 2020 10:13 AM PHT

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Miguel Tanfelix for HM


Miguel Tanfelix's latest brand endorsement proves he's the man to watch.

Swedish multinational clothing brand H&M has a brand new endorser, and it's none other than Miguel Tanfelix.

In its "Make A Statement" campaign, the 21-year-old wore the brand's collection of graphic tees and hoodies that complement his cool, calm demeanor.

Miguel wrote on Instagram, "The secret's out! I'm very excited to say that I'm part of the @HM family!

"Watch out for the latest fun @hm_man collection featuring yours truly. I picked these tees and other items for outdoor, stay-in, or TikTok looks."

SECRET'S OUT!!! Very excited to say that I'm part of the @HM family! Watch out for the latest fun @hm_man collection featuring yours truly! Picked these tees and other items for outdoor, stay in or Tiktok looks. Ready #HMGenStreet? #MiguelForHM

A post shared by Miguel Tanfelix (@migueltanfelix_) on

On Twitter, he answered a few fan questions under the hashtag"#MiguelForHM," which landed a spot in the Philippines' trending topics list.

Here are some of his hilarious interactions with fans:

Miguel Tanfelix joins the roster of Filipino celebrities, including Kobe Paras, Nadine Lustre, and Maja Salvador, who have been tapped by the popular Swedish brand.