Pia Wurtzbach and the #HeartoftheFilipino in new TV ad

Miss Universe 2015 Pia Alonzo Wurtzbach surprise visit in Manila was a productive one, with the beauty queen giving a confidence boost to aspirants in the Bb. Pilipinas 2016 pageant, doing a quick photoshoot with Cosmo Philippines, spending a day with kids in Jollibee, renewing her passport and causing a (happy) scene at the Department of Foreign Affairs—all of it done with heart, just as she promised. 

Philippine Airlines was among those listening closely and with Queen P's words in mind, they shot a commercial that shows how beautiful the "heart" of the Philippines is. 

#TheHeartoftheFilipino who's seen it? :-)

— Pia Alonzo Wurtzbach (@PiaWurtzbach) April 6, 2016

Food, festivals, and beautiful sights were front and center in the new ad, which also celebrates 75 years of journeys with the airline.

Wurtzbach's smile served to punctuate the campaign.

— AT, GMA News