Viral video 'Charlie Bit My Finger' sells for Php 36 million as an NFT

The viral video “Charlie Bit My Finger” has been sold to the tune of $760,999 (Php 36 million) on Sunday, May 23.

It was sold as a non-fungible token (NFT) in an auction, with the buyer named 3fmusic winning the bid, which started at $1,000.

The video was uploaded on May 22, 2007, and has become an online sensation around the world, having been watched 833 million times on YouTube.

The hilarious video was shot in England and shows two brothers, Harry and Charlie Davies-Carr, with the former playfully putting his finger inside the latter's mouth.

Charlie, in a moment of spontaneity, bites Harry's finger then lets out a cute, mischievous giggle as his older brother complains.

The video was a hit and the two brothers became instant viral stars.

The auction coincided with the video's 14th anniversary and has attracted 11 serious bidders.

With the sale, the original video is now taken down from YouTube.

Part of the rights the winning bidder has is the “opportunity to create” a parody featuring the video's original stars.

The money, according to Harry and Charlie's father, will be used to benefit the brothers and their other siblings.

NFT is currently the hottest new trend in the crypto and digital world and has made its way even into traditional auction platforms.

By definition, an NFT is a digital asset stored on a digital ledger or blockchain.

This gives an object its authenticity thanks to its digital signature, making it unique, authentic, and interchangeable.

In April, the viral photo “Disaster Girl” sold for 180 Ether cryptocurrency, which at the time was equivalent to nearly $500,000 in value.

Before that, Twitter co-founder and CEO Jack Dorsey auctioned off his tweet, which was Twitter's first-ever published tweet, as an NFT and sold for $2.9 million to a Malaysia-based businessman.

For more lifestyle content, head out to GMA's Lifestyle page.