GMA Network increases nationwide lead in February

Leading broadcast company GMA Network posted better numbers in February, which
resulted in increased margins over its competitor, based on the latest data from the
industry's widely-trusted ratings service provider Nielsen TV Audience
Measurement.

For the month of February (with February 24 to 28 based on overnight data), GMA
registered an average total day people audience share of 38.4 percent in the National
Urban Television Audience Measurement (NUTAM), which topped ABS-CBN's 34.6
percent.

Per day part, the Kapuso Network got 33.9 percent people audience share in the
morning block, versus rival's 28.5 percent.

GMA subsequently won in the afternoon block with 39.2 percent people audience
share surpassing the 34.7 percent of ABS-CBN.

GMA also secured its leadership in the hotly contested evening block with 39.5
percent as against competition's 36.9 percent.

The Kapuso Network likewise maintained its stronghold in the viewer-rich areas of
Urban Luzon and Mega Manila, which respectively account for 72 and 60 percent of all
urban viewers in the country.

GMA registered an average total day people audience share of 42.1 percent in Urban
Luzon, which was way ahead of ABS-CBN's 29.2 percent.

In Mega Manila, based on official data from February 1 to 23, the Network kept its
dominance with an average total day people audience share of 43.9 percent, versus
competition's 26.6 percent.

Moreover, Kapuso shows also ruled the list of top-rating programs in NUTAM for the
said period. Kapuso Mo, Jessica Soho (KMJS) solidified its position as the most-
watched show among urban viewers nationwide, following its recent overnight people
rating of 19.2 percent, which is its highest rating to date.

KMJSwas followed by Onanay, Pepito Manaloto, Kara Mia, 24 Oras, Daddy's Gurl,
Magpakailanman, Daig Kayo ng Lola Ko, Studio 7, and Cain at Abel.

Included in the list as well were the political romantic comedy TODA One I Love,
Amazing Earth, 24 Oras Weekend, Imbestigador, Wowowin, Eat Bulaga, Kapuso Movie
Night, Tadhana, Asawa Ko Karibal Ko, and Wish Ko Lang!.

GMA similarly dominated both Urban Luzon and Mega Manila lists, taking 9 spots out of
the top 10 programs.

Nielsen data is gathered through a greater number of sampled homes nationwide in
comparison to Kantar Media. With approximately 900 more homes surveyed in Total
Urban and Rural Philippines compared to Kantar, Nielsen data is statistically considered
more representative of the total TV population.

Nielsen TV Audience Measurement';s client pool covers a total of 32 clients/subscribers
consisting of 6 local TV networks including ABS-CBN, TV5, Aksyon TV and CNN
Philippines, among others; 3 regional clients; 2 blocktimers; and 21 agencies (17 media
agencies, 3 consulting agencies, and 1 digital agency).

Meanwhile, GMA Network is investing over P1 billion to complete the second phase of
its digitization project which encompasses the production, post-production, content
management and distribution of GMA and GMA News TV's programs.

This phase includes the commissioning of the Digital Terrestrial Transmitters that now
provide superior digital TV signal reach, enabling the viewership of Kapuso programs
through digital-enabled TV sets and set-top boxes in various areas in the country
including Mega Manila, North Central Luzon, Cebu, and Davao.