Millennial trio JBK kicks off summer with new reggaeton single, 'Crazy'

JBK, composed of Joshua Bulot, Bryan del Rosario and Kim Ordonio, is back with a new single titled “Crazy,” a hot reggaeton track to usher in the summer.

Joshua describes, “Crazy is our interpretation of that overwhelming feeling when we meet someone who excites us. I guess we all have that experience when we're at an event or party, and every time someone attractive and interesting catches our attention, we get this feeling that we just really want to meet and get to know that person.”

The song combines the soul of OPM with Latin American tunes, played up with synthesized beats and dance-inducing rhythms. This is the millennial trio's follow-up to their first reggaeton single titled “Sana Naman” released in October 2020 as they intend to make this genre their signature sound.

Reggaeton is JBK's favorite as it showcases the members' vocal bravado, and it also gives a nod to Filipino cultural roots and influences.

Kim shares, “Reggaeton music is something we really enjoy as a group and individually. We like performing, dancing freely to it, and we always listen to it especially when we're at the beach or during our road trips. For us, it's all about spontaneity and good vibes that can bring people together.”

Bryan adds, “We idolize the reggaeton artists of this generation, and we hope to echo the same impact they have on us to our listeners. Through our song, “Crazy,” we want to break new grounds in mainstream OPM, and also hopefully reach other parts of Asia and our friends in Latin America.”

“Crazy” is now available for download and streaming on Spotify, Apple Music, and other digital platforms. Its music video will be available on the group's YouTube channel on the last week of March 2021.

“Crazy” is an original composition JBK co-wrote with theater actress and Kapuso star Crystal Paras, the music video's leading lady. It was mixed and arranged by Sonic State Studio, produced by Pineapple Riddims Recording Co. and distributed by Warner Music Philippines.

Meanwhile, here are the photos of JBK's first solo concert: