Partnership between GMA Network and ABS-CBN Studios continues as the two media giants pair up for the Pinoy Big Brother: Celebrity Edition Collab, a collaborative edition of the iconic reality show where artists from both the Kapuso network’s Sparkle and Kapamilya turf Star Magic will board the house of ‘Kuya.’ 

In Iya Villania’s 24 Oras report on Monday, Kuya himself revealed the big news: GMA Network and ABS-CBN are joining forces to bring back PBB for a very special edition. 

This season, according to Kuya, will feature artists from Sparkle and Star Magic, the premiere talent management agencies of GMA and ABS-CBN, respectively. 

The ‘collab’ edition will arrive just in time to celebrate the reality show’s 20th anniversary this 2025. 

It will air for the very first time on the Kapuso network, a move that further improves the already strong partnership between the two broadcasting leaders, who recently have been engaging in massive collaboration contracts such as the continued airing of noontime show “It’s Showtime” on GMA’s main channel. 

The very first season of PBB, won by Nene Tamayo, aired in August of 2005 and ran until December of that year.

A contract signing to formalize the deal is also expected to take place on the afternoon of January 28, 2025 at the PBB House in Quezon City.