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Celebrities bring glamour to star-studded diamond fashion show
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From humble beginnings in live selling to becoming a trusted name in natural diamond jewelry, Maddox Jewelry celebrated its fifth anniversary recently with an extravagant fashion spectacle at EDSA Shangri-La Manila.
Led by its founder, President, and CEO Charo Cordial; and directed by fashion director Robbie Carmona; the Maddox Jewelry Iconic Runway: Diamond Jewelry Fashion Show 2026 brought together 41 celebrities for a night of fashion, glamour, and showbiz.
The anniversary celebration featured four thematic runway segments—Icons of Forms and Radiance, Icons of Brilliance and Elegance, Icons of Timelessness, and Icons of Legacy—showcasing the brand's signature natural diamond collections.
Among the biggest names who graced the runway were Optimum Star Claudine Barretto, Ara Mina, Pokwang, Beauty Gonzalez, Katrina Halili, Diana Zubiri, Geneva Cruz, Kris Bernal, AJ Raval, Aljur Abrenica, Diego Loyzaga, Jeric Raval, Roderick Paulate, Carmi Martin, Amy Austria, Jackielou Blanco, Yayo Aguila, Gardo Versoza, Epy Quizon, James Blanco, Nadine Samonte, Regine Tolentino, Maureen Larrazabal, Aubrey Miles, Troy Montero, and many more—many of whom are longtime supporters and loyal clients of the jewelry brand
Celebrity couples AJ Raval and Aljur Abrenica, as well as Aubrey Miles and Troy Montero, added to the evening's star power with their joint runway appearances. Ryza Cenon also commanded attention with her fierce runway walk, while Beauty Gonzalez made a statement with a special natural diamond necklace she personally designed.
The evening culminated in an elegant finale walk by Claudine Barretto, earning enthusiastic applause from the audience.
Beyond the diamonds and celebrity glamour, however, the event also celebrated Cordial's remarkable journey as an entrepreneur.
In her message, Cordial looked back on her humble beginnings as the daughter of a farmer in Bicol. She once dreamed simply of finishing her studies and becoming an engineer, but her journey eventually led her to establish Maddox Jewelry, which has since grown into one of the natural diamond jewelry brands trusted by celebrities and customers across the country.
Maddox Jewelry began with simple live-selling operations during the pandemic. Starting with bags and gold jewelry, the business gradually expanded and established itself in the natural diamond jewelry market.
Despite the brand's growth, Cordial has remained connected to her roots and continues to give back to her community in Bicol. Among her initiatives was the construction of a pathway at her former public school to make it easier for students to get to school during the rainy season.
For Cordial, the jewelry fashion show was more than a fashion show. It was a celebration of five years of hard work, perseverance, and fulfilled dreams, as well as a tribute to the artists, business partners, loyal clients, and supporters who have been part of the brand
Check out Charo Cordial with her celebrity clients at the star-studded fashion show here:
