Liveraide Pro Sets a New Standard in Liver Health Protection for Filipinos
Trevenodd Corporation launches the Liveraide Pro TVC, a Silymarin + Multivitamin-based hepatic protector, featuring Jericho Rosales as the brand endorser.
Right now, as you read this, your liver is working. It's filtering your blood, neutralizing toxins, and breaking down last night's dinner—and quietly managing hundreds of biochemical processes your body depends on to function. The liver is the largest solid organ in the body, and unlike your heart, it doesn't ask for much attention. It just works. Around the clock. Without rest.
Which is exactly why, when something goes wrong with it, the consequences can be so serious.
The Problem Hits Closer to Home
Liver disease is not a foreign concern for Filipinos; it’s a local one.
According to the World Health Organization’s 2024 Global Status Report, harmful alcohol consumption continues to be a major public health concern across Southeast Asia, including the Philippines, where alcohol intake and binge drinking remain significant contributors to noncommunicable diseases. WHO also warned that alcohol use remains one of the major lifestyle-related risk factors driving rising cases of chronic illnesses in the region.
Add to that the continued burden of viral hepatitis infections, sedentary lifestyles, and increasingly calorie-dense diets, and you have a perfect storm of risk factors pointed squarely at one organ: the liver.
Fatty liver disease, both alcoholic and non-alcoholic, has become an increasingly serious health concern in the Philippines. Studies warned that an estimated 18 million Filipinos are either living with or at risk of developing fatty liver disease. Experts also attribute the rise to obesity, diabetes, alcohol consumption, metabolic syndrome, and increasingly sedentary lifestyles. Chronic cirrhosis and viral hepatitis also continue to remain persistent public health concerns in the country.
Yet for all this, liver health still doesn't get the same daily attention we give to our hearts, our skin, or our blood pressure. It's time for changes.
Pag Hepatic, Matic!
Answering that call is Liveraide Pro, built on the trusted legacy of a Filipino household name. Now powered by a PRO formula enriched with silymarin and essential multivitamins for added hepatic support. From Trevenodd Corporation, the trusted Filipino healthcare company behind Plemex Lagundi and Gen-Cee Vitamin C, this upgraded formulation is designed to help support overall liver health through its antioxidant and nutrient-rich blend.
The launch of Liveraide Pro marks a significant expansion of that mission, moving into the liver health space with the same commitment to efficacy and accessibility that has defined the Trevenodd name. For a country where liver disease remains a pressing health concern, this is not just a product launch. It's a public health statement.

Still image from the Liveraide Pro TVC "Hepatic" 2026
Now available over-the-counter, Liveraide Pro is a hepatic protector or liver protector formulated for the management, protection, and maintenance of liver health. It is indicated as a supportive treatment for chronic inflammatory diseases like:
- Alcoholic and non-alcoholic fatty liver disease
- Viral hepatitis
- Chronic cirrhosis
More than a liver supplement, Liveraide Pro is designed to be a comprehensive support system—one that meets Filipino liver health where it actually is.
What's Inside: PRO-Level Protection from Within
At the core of Liveraide Pro is silymarin, a compound derived from milk thistle that may help provide protection to liver cells—shielding them from damage while supporting the liver's natural regenerative capacity.
But what sets Liveraide Pro apart is the addition of a targeted B-vitamin complex that works in concert with silymarin to support the liver from multiple angles:
- Vitamin B1 (Thiamine) — supports energy metabolism and proper nerve function, helping the body keep up with the liver's demanding workload
- Vitamin B6 (Pyridoxine) — aids in protein metabolism and bolsters immune function, essential for anyone managing liver-related conditions
- Vitamin B9 (Folate) — supports cell repair and regeneration, critical when the liver is under stress or recovering
- Vitamin B12 (Cobalamin) — promotes red blood cell production and helps reduce fatigue, addressing one of the most common complaints among those with compromised liver function
Together, these nutrients don't just protect; they may help replenish, repair, and restore. It's a formula designed not just to guard the liver but to give it what it needs to keep doing its job. Liveraide Pro may be taken once a day after a meal or as prescribed by your physician.
A Familiar Face Returns to Power Up Hepatic Protection

Photo courtesy of Liveraide Pro
Some endorsements are transactional. This one feels personal.
Critically acclaimed actor Jericho Rosales is returning as the face of Liveraide Pro, nearly two decades after he first represented the food supplement brand Liveraide in 2006. His comeback is as much a story as the product itself.
There's something quietly powerful about that. A man who's been in the public eye for over 20 years, choosing to return to a brand rooted in something as unglamorous as it is essential: liver health. It signals something real. And Filipinos notice that.
Just like Liveraide, Echo is back—and both are better than ever.
Liver Up Na!
Liveraide Pro is now available over the counter in leading drugstores nationwide, as well as online stores. Whether you're managing an existing liver condition, supporting recovery, or simply being proactive about your health—this is your move.
Liver Up Na!
REFERENCES
(ADA). (2024, June 25). Global status report on alcohol and health and treatment of substance use disorders. Who.Int; World Health Organization. https://www.who.int/publications/i/item/9789240096745
Ornos, E. D., Murillo, K. J., & Ong, J. P. (2023). Liver diseases: Perspective from the Philippines. Annals of Hepatology, 28(3), 101085. https://doi.org/10.1016/j.aohep.2023.101085
Philippine News Agency. (2024, June 25). Fatty liver disease cases rise in PH. https://www.pna.gov.ph/articles/1177263
UNTALAN,, S. (2024, October 17). 9 of 10 deaths in Western Pacific region caused by NCDs — WHO. GMA News Online. https://www.gmanetwork.com/news/topstories/nation/924030/9-of-10-deaths-in-western-pacific-region-caused-by-ncds-who/story/
This is a paid press release from Liveraide Pro.