CH Carolina Herrera is now in the PHL and Heart Evangelista is chosen as a local ambassador

It’s a long time coming, but Carolina Herrera is finally in the country by way of its lifestyle brand, CH Carolina Herrera.

CH Carolina Herrera is the lifestyle brand of New York based designer Carolina Herrera

The store on the ground floor of Greenbelt 5 in Makati is the first and the flagship CH Carolina Herrera store in the country.

It’s a pretty big deal, and guess what? None other than Kapuso actor Heart Evangelista has been chosen as a brand ambassador.

 

So grateful to @carolinaherrera for choosing me as one of their brand ambassadors! I had so much fun putting outfits together today. ??

A post shared by Love Marie Ongpauco Escudero (@iamhearte) on

Oct 3, 2017 at 3:21am PDT

On Instagram Tuesday, the “My Korean Jagiya” star announced the good news and expressed her joy and gratitude. “So grateful to Carolina Herrera for choosing me as one of the their brand ambassadors! I had so much fun putting outfits together together,” she said ending with a heart emoji.

According to Joyce Placino, marketing manager of CH Carolina Herrera Philippines, the brand carefully selected local ambassadors “who capture the essence of the CH brand to represent it on its grand launch. Among those are women of effortless elegance such as Heart Evangelista.”

She adds, “Heart really was top of mind.”

The launch, happening on October 18, will feature a fashion show and introduce the local brand ambassadors. Joining Heart are IT Girls Georgina Wilson and Martine Cajucom.

 

Gonna CH-CH-cha my way to @carolinaherrera! ???????? who's with me? ??

A post shared by Love Marie Ongpauco Escudero (@iamhearte) on

Oct 3, 2017 at 9:12pm PDT

Its Greenbelt store maintains the exclusive ambiance that the brand has been known for. It features sexy red and white walls, gilded moldings, and beautiful ceilings that reflect the signature design elements from the brand's global store concept.

Interiors of the first and flagship CH Carolina Herrera store in the Philippines. Courtesy of CH Carolina Herrera

According to a press statement, “CH Carolina Herrera is a lifestyle brand for men, women and children. It embodies the effortless elegance and refinement of Carolina Herrera herself. It stands for luxury, quality and heritage, and its collections exude elegance and integrity with a fashion-forward vision.”

CH Carolina Herrera has over 189 stores and more than 250 shop-in shops in Europe, United States, Latin America, Middle East and Asia.

The first CH Carolina Herrera store is at the ground floor of Greenbelt 5. Courtesy of CH Carolina Herrera

Welcome to the Philippines, CH Carolina Herrera! And congratulations, Heart! — LA, GMA News