BIR to partner with TikTok for tax education

The Bureau of Internal Revenue (BIR) announced Thursday that it is forming a partnership with social media platform TikTok to promote tax education and boost voluntary compliance.

In a press statement, the BIR said Internal Revenue Commissioner Charlie Mendoza and other bureau officials held a meeting with the TikTok team led by Yves Gonzalez, head of Public Policy for TikTok in the Philippines, to discuss their upcoming collaboration.

Under the proposed collaboration, the bureau said TikTok will support the bureau in disseminating key tax messages through short, platform-appropriate content and creator-led materials, particularly during Tax Awareness Month in February.

The BIR, in turn, will facilitate on-site and online workshops with TikTok, covering taxpayer registration, taxable income streams, filing and payment procedures, and common compliance issues.

The partnership will form part of the government’s 2026 National Tax Campaign.

“Information dissemination in digital platforms is no longer optional—it is necessary. We must go where the new generation of taxpayers are,” said Mendoza.

“This initiative complements our ongoing digitalization efforts and is in line with the President’s directive to make government transactions easier, as well as the guidance of the Secretary of Finance to create all possible means to strengthen tax collection while providing better assistance to taxpayers,” added the BIR chief.

Gonzalez, for his part, said that “TikTok is committed to empowering Filipinos with the knowledge and resources to stay informed and navigate their civic duties responsibly in the digital age.”

“We look forward to supporting the BIR in transforming the way they connect with the public through accessible, relatable, and engaging content through their official TikTok channel," added Gonzalez.

Both parties agreed to identify focal persons and set an initial timeline for the rollout of collaborative content, workshops and the launch of the official BIR TikTok account in the coming weeks. — RSJ, GMA Integrated News