Finally, a customized solution for top hair needs of Filipinas

It’s every Filipina’s dream come true. There is now a customized solution for the common hair problems of Pinays.

The Philippines’ most trusted conditioner brand Cream Silk recently launched the All-New Cream Silk Customized Solutions to address the evolving hair needs of Filipinas.

“We are all different Filipinas—meaning different hair types, different hair concerns,” says Cream Silk Brand Manager Raiza Revilla at the Cream Silk #PowerToTransform launch held recently at the Manila House Private Members Club. 

With the All-New Cream Silk Customized Solutions, every Pinay will be able to avoid hair fall, as well as dry and frizzy hair from humidity. It’s the brand’s grandest transformation yet. Seven variants have been rolled out to address the top hair needs of many Filipinas: Standout Straight, Hair Fall Defense, Damage Control, Dry Rescue, Stunning Shine, Dandruff Free, and the newest addition tailored for girls with colored hair, the New Color Protect.  Watch the beautiful transformation in the video below:

“With 30 years of hair care expertise, Cream Silk has developed its most effective and breakthrough formulation yet,” explains Revilla.  “It has Advanced Hair Reborn Technology that actually allows us to have a customized solution for every hair needs of the Filipina—giving them the power to transform,” she adds.

Embracing the modern Filipina

Seven celebrities were chosen to be the face of the All-New Cream Silk Customized Solutions. Among them are Miss Universe 2015 Pia Wurtzbach and Kapuso stars Heart Evangelista and Julie Anne San Jose. 

“We are very happy to have Heart and Julie Anne with us in the Cream Silk family because we feel that they really epitomize the modern Filipina,” states Revilla. “They have taken their own steps to become better versions of themselves.  They’ve taken the power to transform.”

The new role has pushed Julie Anne, who represents the All-New Creamsilk Dandruff Free variant, to continue transforming for the better. “Hopefully other women will also be inspired to embark on their own journey of transformation,” the Kapuso singer says.

Like the women of Cream Silk, you too have the power to transform.  Be brave, pursue your passion, and make a difference starting with Beyond Beautiful Hair and the Cream Silk Customized Solution for you.