Miss International pageant taps PH production agency for 2025 competition

The Miss International Organization has partnered with a Filipino firm to stage its 2025 edition, naming Manila-based Aika Events and Productions as its official events production partner.

Miss International announced this on social media, adding that Aika Events will also be part of Miss International Japan 2026.

“Known for transforming ordinary gatherings into extraordinary celebrations, the Manila-based Aika specializes in immersive experiences that spark engagement, foster connections, and leave lasting memories. From fashion shows and concerts to lifestyle events and pageants, they’ve built a reputation for meticulous detail and innovative storytelling that resonates deeply with audiences,” Miss International wrote.

Aika also shared the news on Instagram and wrote, “Miss International, let’s make it iconic!”

Aika is known for its expertise in mounting large-scale spectacles such as fashion shows, concerts, lifestyle gatherings, and pageants.

The company has previously worked with Binibining Pilipinas and other high-profile brand events in the country.

The upcoming Miss International pageant is happening in Tokyo, Japan on November 27. Reigning queen Huynh Thi Thanh Thuy of Vietnam will crown her successor.

The Philippines will be represented by Myrna Esguerra from Abra.

—Carby Rose Basina/CDC, GMA Integrated News