Local coffee chain opens first Metro Manila prime store in QC

QC peeps, here’s a new hangout space for you!

Local coffee chain Pickup Coffee opened its first Pickup Prime branch in Metro Manila at Ayala Malls Vertis North in Quezon City,  the cafe's elevated concept and biggest store yet.

The interior design of the first Pickup Prime branch was created in partnership with DEFT, a Hong Kong design studio, while Filipino artists Dondi Fernandez and Jesse Camacho accentuated the store with custom art pieces that bring extra color and personality to the café.

To make things more fun for its guests, the branch also has an interactive mirror photobooth where you can snap selfies, try out filters, and grab your photos instantly.

Aside from the photobooth, one of the unique features of the branch is the in-store kiosks or the Pickup Coffee App, which allows you to score perks and rewards with every order.

As for the food and beverage offerings, what sets this new store apart from its kiosks is its rotating lineup of exclusive drinks and treats.

The first batch puts a twist on coffee favorites, such as Americano Orange Sunrise for a zesty kick, Sea Salt Biscoff Latte, Tiramisu Latte, Apple Pie Crumble Milk, and Golden Buttercream Latte for sweet tooth cravings, to name a few.

For some light bites, Pickup Prime teamed up with Ricardo Guinto’s 5G Coffee House for pastries like buttery croissants, dulce ensaymada croissant rolls, ham and cheese croissants, and classic cookies.

—Hermes Joy Tunac/CDC, GMA Integrated News