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Heart Evangelista joins Ferragamo's latest global campaign


Heart Evangelista joins the newest global campaign of luxury Italian fashion brand Salvatore Ferragamo!

On Instagram Sunday, Heart shared a shot of her looking beautifully fierce as she models the silk tied with her braided hair. 

“Thank you [Ferragamo] for making me a part of your campaign,” she wrote in the caption.

 

 

The image is exactly what Ferragamo used on their social media accounts, posting the same shot earlier on Saturday evening, but this time containing the words “Elevate Everyday.”

“Heart Evangelista is unwaveringly stylish with a classic Ferragamo foulard woven through her braid for a feminine flourish,” the caption of the post read.

In the comments section of the Italian brand's post, Sorsogon Gov. Chiz Escudero shared his congratulatory message for his wife: “You make me proud.”

 

 

The campaign called "Silk Your Scarf" stars 25 talents from all over the world. It aims "to celebrate the long-standing silk tradition of the house of Ferragamo," the brand said on Instagram.

According to local fashion magazine Preview, Heart is the first Filipina to be part of the global campaign. 

 

It's not the first time Heart  caught Ferragamo’s attention.

In 2018, she was listed as one of the fashion brand’s “on point” guests during Milan Fashion Week.

Starring in Ferregamo's campaign is the latest feather in Heart's fashion cap. In February, she was  named the new face of French fashion brand Lancaster Paris.

In 2020, Heart was among the elite Vogue 100 list. — Franchesca Viernes/LA, GMA News