John Lloyd Cruz, Barbie Forteza, Kyline Alcantara, other stars show support for Bea Alonzo's lifestyle brand

Bea Alonzo let us in on an exclusive behind-the-scenes during the launch of her newest business venture, the lifestyle brand, Bash.

In her recent vlog titled "The Story Behind Bash," the renowned "Love Before Sunrise" actress showcased some A-listers who attended the grand launch to show their support for her new brand. During the event, Bea unveiled the inaugural collection of Bash, highlighting travel essentials and organizers. 

Among her closest friends present include her onscreen partner John Lloyd Cruz, Dimples Romana, Rica Peralejo, and Beatrice Saw.

Several Kapuso stars also graced the event, including Heart Evangelista, Kyline Alcantara, and Barbie Forteza, among others.

“I’m very, very happy with the outcome,” Bea said in the vlog.

Bea admitted she was nervous at first to throw a launch party since it was her first time to own a brand.

“This is very special to me, and I’m happy that a lot of my friends came and supported, even ‘yung mga bago ko lang kakilala,” she said. 

Last month, Bea revealed she named her business Bash because it’s an ode to her well-loved character Basha in her movie with John Lloyd, “One More Chance.”

Aside from that, she said, "Bash also means a festive event or a party, and we want everyone to celebrate every journey with Bash."

In one of her vlogs, Bea showed her followers how she packed for a Europe trip with her fiancé, Dominic Roque.

Aside from Bash, Bea also has a farm in Zambales, Beati Firma.

The actress currently stars with Dennis Trillo in "Love Before Sunrise," which airs on GMA Telebabad weeknights at 8:50 p.m. after "Black Rider" and streams on Viu.

—Hermes Joy Tunac/CACM, GMA Integrated News