GCash, Puregold tie up for cash-in service via barcode

Users of Globe Telecom-backed GCash can now top-up their mobile wallets in all stores of Puregold Price Club Inc. using an app-generated barcode.

“Users can cash-in in a very seamless way. You put the amount that you want [through GCash app], then we generate the barcode and you gave your cash and it's done,” Globe president and CEO Ernest Cu said during the press launch of the GCash-Puregold tie-up in Taguig City on Tuesday.

For his part, Puregold president Vincent Co said all of the company’s stores are GCash-enabled to allow cashless payments via QR code and barcode.

As of end-2018, Puregold has 408 stores nationwide, comprised of 354 Puregold stores, 16 S&R membership shopping warehouses and 39 S&R New York Style quick-service restaurants.

Cu said with the new cash-in service launched with Puregold, the retailer is GCash’s first partner-company that offers both cash-in and cashless payments “integrated into one.”

“GCash will make better customer experience and more convenient,” Co said.

He said around 65 Puregold stores have exclusive GCash lanes.

GCash is operated by Mynt - a partnership between Globe Telecom, the Ayala Corporation, and Ant Financial, that provides innovative and first-in-world fintech solutions to consumers, merchants, and organizations.

Puregold is as a company involved in the business of trading goods such as consumer products canned goods, housewares, toiletries, dry goods, food products, pharmaceutical and medical goods, etc. on a wholesale and retail basis. — MDM, GMA News