Huawei debuts Manila concept store with new design
Chinese smartphone behemoth Huawei recently opened a new concept store at SM City San Lazaro, and it boasts an all-new retail design that aims to better reflect the brand’s core identity.
The Huawei SM San Larazo store is the 44th in its line-up of Experience Stores in the country, and the first in Manila City. It makes use of the new SI 3.0 design, which represents the brand identity’s four traits: simple, premium, warm, and comfortable. Compared to SI 2.0, it features lighter ventilation and wider spaces.
Huawei hopes the new design will enhance its customer experience.



“Huawei continues to prove to be a game changer in the smartphone industry this year, and we have big plans to take advantage of this momentum,” said Andy Fang, Country Head at Huawei Philippines.
“Our high-end premium phones such as the P9 and Mate 8 have been the drivers of this smashing success. As such, we would like to extend this premium, high-quality identity to consumer experience at our stores.”
For more information about Huawei’s new SM City San Larazo concept store and promos, visit their official Facebook Page. — TJD, GMA News