How the AlDub phenomenon started

Two months on, the AlDub tandem is a certified phenomenon.

 

The pairing of Alden Richards and Maine Mendoza aka Yaya Dub has led to all kinds of records — including sky-high ratings for Eat Bulaga and hashtag explosions on social media. The split-screen romance has also featured in not one, but two television ads.

 

But how did the whole phenomenon start? It was all an accident. Here was the moment where the usually unflappable Yaya Dub was caught on camera with her unfiltered reaction toward Alden.

 

 

 

—JST, GMA News